Heritage Day in communication and tourism

Heritage in South Africa: embracing differences in culture and visit some of our heritage sites for Tourism month


Heritage and tourism and communication

Heritage is something quite personal and changes from person to person. 

It is something that we as South Africans particularly find important to recognise because of the diversity of our people, identified in the formative years of our Democracy by Nelson Mandela and his new government.

In his address marking Heritage Day 1996, the late former State President Nelson Mandela said: “When our first democratically elected government decided to make Heritage Day one of our national days, we did so because we knew that our rich and varied cultural heritage has a profound power to help build our new nation.”

 Heritage Day is a day to remember and celebrate all the various South African cultures and their unique heritage. When people talk about South African heritage, they might be referring to anything from famous stretches of coastline in Kwazulu-Natal, to shweshwe fabric or veldskoen, to Bunny Chow, Bobotie, boerewors and beyond. Prior to 1995 Heritage Day was in fact called Shaka Day in commemoration of the Zulu King, while in 2005 a campaign sought to brand the day as National Braai Day with the Archbishop Desmond Tutu accepting his role of patron of South Africa’s braai day in 2007.

Honouring the diversity of our country’s people and recognising our differences and richness in all respective cultures is at the heart of South Africa’s beautiful uniqueness.

Intercultural Communication

To build good relationships with people from other cultures and backgrounds, it is essential to learn how to communicate with them through developing an understanding of their heritage and worldviews. Armed with the knowledge of how to communicate effectively, you can learn from people from other cultures and share yours with them. Intercultural communication is itself a discourse today at universities because of the many nuances involved in these historically complex exchanges.

Check out these tips on how to build long lasting relationships with those from different cultures and backgrounds:

  • Adopt a flexible attitude

Do some research. A little knowledge can go a long way. For example, if you are planning on going on a trip to a place you’ve never been, before going, take time to learn the basic “do’s and don’ts” of that culture.

  • Expect differences  –  and accept them!

Different cultures WILL do things differently. Some will speak at different volumes, be more or less direct in showing emotion, may or may not expect to engage in “small talk,” and exhibit other dissimilarities in communication. When communicating with people from other cultures, be prepared to encounter such differences, including ones that you were not aware of.

  • Understand hierarchies

When communicating with a different culture, there may be unwritten rules about social hierarchy that you are not used to. For instance, you may come from a culture where men and women are expected to communicate equally with each other but may have to interact with someone from a culture where men may do more talking in mixed company. Similarly, you may be communicating with someone who expects that a younger person should let an older person do most of the talking, while you expect people across age groups to communicate equally. Other people may expect you to remove your shoes on arrival at their home or to bring a gift if you are a guest.

  • Be upfront about difficulties in communication

If you could not understand someone or think that he or she did not understand you, say something about it. Avoid being rude or offensive, but patiently explain the problem. It’s usually better to be upfront than to let a problem in communication go undressed, since there may otherwise be bigger problems later.

  • If you think you did not understand what someone meant, try saying something like: “I’m not sure I understood you. Could we go over that again?”
  • If you think that someone did not understand you, try saying something like: “Let’s review things to make sure we’re all on the same page.” You can also make sure to let the person know to ask questions.
  • Be respectful and tolerant

Each culture has its own set of dominant values, beliefs, and prejudices. Signs of these may emerge when communicating with people from other cultures. Nonetheless, it is your duty to not judge people based on these differences, but instead, to respect them for what they are, and tolerate them. You may even learn something new.

  • Even if cultural differences come up explicitly in conversation, be tolerant and open-minded instead of argumentative. 
  • One definition of the term ‘tolerance’ is acknowledging the extreme ‘otherness’ of the ‘other’. Yes, we are all very different and yes we might well find those differences strange. Let’s accept that and move past that to what we have in common.

Heritage Sites

September is also Tourism Month!

South Africa has many historical, cultural and natural destinations that merit preservation for future generations. Here is a list of South African heritage sites, some of which have been declared World Heritage Sites for their cultural significance or natural beauty. These destinations are certainly places that every South African must visit at least once in their lifetime.

Robben Island Western Cape

The solitary island of Robben Island situated some 9km offshore from Cape Town has a deep connection with the history of South Africa. It is where South African President Nelson Mandela spent 18 of his 27 years in prison and where he formulated the notion of forgiveness and dreamed of a nation free of oppression. Visitors can go on a guided tour to the Robben Island Museum and get first-hand accounts of Nelson Mandela’s life in prison. You can also visit Mandela’s cell, which has been left in its original state. Dubbed “Robben” (the place of seals) by Dutch settlers, the island was declared a World Heritage Site in 1999.

Vredefort Dome, Free State

Over 2 million years ago an asteroid with a diameter of between 5 and 10 km hit the earth at this very spot leaving behind the largest and oldest verified impact crater on Earth, giving it the status of World Heritage Site. The Vredefort Dome stretches over 300 km across and bears witness to the world’s greatest known single energy release event, which had devastating global effects including, according to some scientists, major evolutionary changes.

uKhahlamba-Drakensberg Park, KwaZulu-Natal

This World Heritage Site in KwaZulu-Natal is an open-air mountain museum where more than 30 000 examples of Bushman rock art can be viewed on the walls of caves. The park is a combination of sheer natural beauty and a wealth of biological diversity. It is also one of South Africa’s prime eco-tourist destinations. Covering 242,813 hectares of area, the park spans parts of both South Africa, in KwaZulu-Natal province , and Lesotho. The site’s diversity of habitats protects a high level of endemic and globally threatened species, especially birds and plants.

Cradle of Humankind, Gauteng

The Cradle of Humankind is where the origins of the human race can be traced back to and holds great scientific importance. It was declared a World Heritage Site by UNESCO in 1999. The world-renowned Sterkfontein Caves is home to the oldest and most continuous paleontological dig in the world. It is also the site of discovery of the famous pre-human skull affectionately known as “Mrs Ples”, and an almost complete hominid skeleton called “Little Foot”, dated 2.3 and 4.17 million years old respectively. So, if you want to know the history of our origins, take a trip to this amazing destination. The Maropeng Visitor Centre is open to the public from 09h00 to 17h00 every day. The last boat ride departs at 16h00

Mapungubwe Cultural Landscape, Limpopo

South Africa’s fifth World Heritage Site and fifth on our list of must-see heritage destinations is Mapungubwe Cultural Landscape. Mapungubwe is set hard against the northern border of South Africa, joining Zimbabwe and Botswana. The Mapungubwe Cultural Landscape demonstrates the rise and fall of the first indigenous kingdom in Southern Africa between 900 and 1,300 AD. Mapungubwe developed into the largest kingdom in the sub-continent before it was abandoned in the 14th century. What survived are untouched remains of the palace sites and the entire settlement area around them. This landscape presents an amazing picture of the development of social and political structures over some 400 years.

iSimangaliso Wetland Park, Kwa-Zulu Natal

Covering about 240,000ha, with a further 84,000ha in, on or under the sea, this sub-tropical paradise stretches 220km along the East Coast from St Lucia to the Mozambique border. iSimangaliso is teeming with life and has a mind-blowing variety of natural eco-systems ranging from dune, swamp and coastal forests to rocky and sandy shores, coral reefs and submarine canyons, mangroves, savannah grassland, thickets, woodlands, and the largest protected wetland in Southern Africa. The activities you can enjoy here include game drives, snorkelling, diving, bird-watching and hiking.

The Castle of Good Hope, Western Cape

This unique historical site is the oldest surviving colonial building in South Africa. It has been a centre of life at the Cape since its inception in 1666. The Castle of Good Hope was established as a maritime replenishment station at the Cape of Good Hopefor the Dutch East India Company, better known as the VOC (VerenigdeOos-IndischeCompagnie). The Castle of Good Hope was a welcome sight for sailors travelling up to six months at sea and they referred to Cape Town as the “Tavern of the Seas”. In 1936, the Castle was declared a National Monument. As a result of an extensive, ongoing restoration and conservation programme launched in the 1980’s, the Castle of Good Hope remains the best preserved monument of its kind.

Pilgrim’s Rest, Mpumalanga

A small town in Mpumalanga, Pilgrim’s Rest is protected as a provincial heritage site. Pilgrim’s Rest is situated on the magnificent Panorama Route in the Kruger Lowveld region of the Mpumalanga. This living museum takes visitors to the day of the Transvaal Gold Rush;the spirit of a bygone era and its people in their quest for gold. Pilgrim’s Rest was declared a gold field in 1873, soon after digger Alec “Wheelbarrow” Patterson had found gold deposits in Pilgrim’s Creek.The Valley proved to be rich in gold and by the end of the year, there were about 1500 diggers working in the area. Today, mining still continues in the hills surrounding Pilgrim’s Rest.

Nelson Mandela Museum, Mthatha, Eastern Cape

Take an inspirational journey through the life of former President and world icon Nelson Rolihlahla Mandela at the Nelson Mandela Museum in Mthatha. The Museum officially opened in 2 000, ten years after his release from prison in 1990 and incorporates three sites – Mvezo, near Coffee Bay, where Mandela was born; Qunu, his childhood village; and the Bhunga Building in Mthathawhere the story of the life and times of one of South Africa’s greatest leaders is depicted. The Museum is open Monday to Friday from 9 am to 4pm.

Richtersveld Cultural and Botanical Landscape, Northern Cape

The Richtersveld is one of the few places where one can still see a harmonious interaction between man and nature. The Richtersveld is the pastoral grazing ground for the Nama, the indigenous community who live the transhumance lifestyle – migrating seasonally with their livestock from mountains to the river and, as such, make sustainable use of the fragile succulent ecosystem. Their seasonal pastoral grazing regimes help sustain the extensive biodiversity of the area and demonstrate a way of life that persisted for many millennia over a considerable part of Southern Africa.

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